London Has Fallen

Trailer Graphics

Client  :  Focus Features
Our Role  :  Design, Animation, Editorial

Focus marketing approached us to create a fully animated pre-roll advertisement for the interactive campaign. Often online, the theatrical trailers are simply repurposed in the digital space. In this case, their dedication to creating unique content for the web led to a reversal when Focus decided to use the graphic elements from this interactive spot in the rest of the campaign.